ABOUT THE COURSE- Coming Soon

In this course, we are going to review design terminology, highlight important design theories, such as typography, color, imagery and materials. We are going to discuss how to best approach a project with your team and leverage iterative development to build winning designs. There is a lot of cover in packaging design, but this is the first step: making sure you have a solid foundation and workflow when starting a project. You will receive Dr. Andrew Hurley's RFP guides and the design brief template and strategies he's used to launch over 100 package designs to market.

Pre-register today and save $50!


COURSE CURRICULUM

Introduction

  • Design Terminology

Branding Basics

  • Brand Development Lab

Starting a Project

  • Supply and Distribution Chains

Package Development

  • Creative Thinking and Brainstorming
  • Ideation Selection

Intro to Specright Software

  • Specright- Getting Started 2016
  • Assignments

Wrap Up

  • Survey

WHAT YOU'LL DO

  • Watch entertaining videos. They're bite-sized (1-10 minutes).
  • Practice what you've learned with interactive activities. 
  • Engage in peer discussions. You can create connections with professionals from around the world to grow your network.
  • Set your own pace. Lessons are available on-demand so you can get the full experience even with a busy schedule.

WHAT YOU'LL GET FOR $399

 
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Enroll Today and Gain Immediate Access for 12 Months!


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